Assistance Dogs Australia empowers connection, inclusion and independence for people with a disability through its remarkable dog breeding and training program.
Reporting directly to the General Manager Marketing & Communications, this role is key to leading the delivery of an integrated, multi-channel donor acquisition and growth program . This position focuses on increasing donor lifetime value and building sustainable acquisition campaigns.
This is an opportunity to step into a high-impact 9-month contract at a pivotal point, with clear ownership of donor growth strategy and the scope to deliver measurable results within a defined timeframe.
With one direct report, you will take full ownership of the end-to-end donor lifecycle , shaping acquisition, retention and engagement strategies that strengthen performance and build long-term sustainability.
This role combines strategic oversight with hands-on delivery . You will be expected to bring clarity, structure and momentum , using data and insight to optimise performance and improve the donor experience.
Key responsibilities
- Lead the design and execution of an integrated, multi-channel donor acquisition and growth strategy.
- Develop and implement scalable campaigns to attract, convert, and retain donors across key segments.
- Drive initiatives that increase donor lifetime value through targeted engagement, stewardship, and retention strategies.
- Manage the end-to-end donor journey, ensuring a seamless and consistent experience across all touchpoints.
- Identify and cultivate new donor opportunities
- Analyse donor data and campaign performance to optimise acquisition and retention strategies.
- Collaborate with team members to deliver compelling donor messaging and campaign content.
- Oversee segmentation and personalisation strategies to improve donor engagement and conversion rates.
- Monitor and report on fundraising KPIs, including acquisition rates, retention, and revenue growth.
You are an experienced fundraising professional who combines commercial thinking with a genuine commitment to donor experience and ethical practice.
Your experience will include:
- Minimum 5 years’ managing direct mail programs within the nonprofit sector
- Proven success delivering acquisition, retention and growth strategies with clear performance accountability
- Strong capability in analysing data, reporting on KPIs and driving campaign optimisation
- Experience shaping donor journeys, including onboarding and retention
- Exposure to high-value giving, bequests or raffle-based fundraising
- Confidence managing agencies, suppliers and internal stakeholders
- Strong organisational skills, with the ability to manage competing priorities in a fast-paced environment
Apply now
Applications will be reviewed as they are received. Please ensure your cover letter addresses your experience managing end-to-end, multi-channel fundraising campaigns.
For specific questions or to request the job description and salary package information, contact Rochelle Nolan at rochelle.nolan@beaumontpeople.com.au
The successful candidate will undergo a police check and NDIS worker screening prior to commencement.
Assistance Dogs Australia has engaged Beaumont People to recruit this role. Please direct all enquiries to Beaumont People.
Beaumont People believe a diverse workplace is a happy workplace and encourage applications from people of all different backgrounds, including Aboriginal and Torres Strait Islander peoples, people from CALD backgrounds and people with disabilities. They do not discriminate on the basis of race, religion, sexual orientation, gender identity, national origin, age, disability, marital or parental status. Should you require a reasonable accommodation to be made for your application to be assessed, Beaumont People would be more than happy to discuss how that can be arranged.
