Author, Keynote Speaker and Chief Purpose Activist Carolyn Butler-Madden, will share the insights behind what is becoming THE most important business movement of our times: business-as-a-force-for-good; brands and marketing driving profit through purpose.
This complimentary webinar is your opportunity to get clear on why your organisation should be part of this growing movement.
You will learn:
The death of Shareholder Capitalism, the rise of Moral Capitalism and the drivers behind this huge shift.
The benefits of building authentic Purpose into your business.
The most common misconception around being a “Purpose-led” organisation that limits organisations from unlocking their full potential.
The motivating forces behind today’s Purpose movement.
The impact of Covid-19 in accelerating the movement and why Purpose-led organisations will be integral to our future societies.
The changing dynamics of leadership.
Plus, a free offer for attendees who want to take the next step and understand how to build purpose into their organisations authentically and effectively.
This webinar will include a Q&A.
Don’t miss out, secure your seat today!
Meet Carolyn Butler-Madden
Author, speaker and Chief Purpose Activist at Purpose consultancy, The Cause Effect, Carolyn Butler-Madden believes in a world where business is a force for good and brands drive profit through purpose.
She helps business leaders define their Purpose and integrate it strategically into their business and brand in a way that delivers meaningful social impact AND competitive advantage.
Her mission is to make Social Purpose a vital part of doing business in Australia and beyond.
Carolyn’s Amazon best-selling book, Path-To-Purpose is Australia’s first book on this subject. She’s also a contributing author to the international best-selling "Better Business, Better Life, Better World. The Movement" book.